NAICS 541613: Marketing Consulting Services
Marketing Consulting Services is NAICS code 541613. A business is small under it with $19 million or less in average annual receipts. 2 federal contracts are open on SAM.gov under this code right now.
- SBA size standard
- $19 million or less in average annual receipts
- Open contracts now
- 2
- Federal spending, FY2025
- $383.4 million
- Share won by small businesses
- 48%
- Small businesses registered
- 7,125
Open federal contracts for marketing consulting services
- DOE (EDF) Market Advisory Standing List Amendment
Due in 1 dayOct 5, 2026
- Notice of Direct Award of an 8(a) Contract
Due in 11 daysOct 15, 2026
What NAICS 541613 covers
The Census Bureau's NAICS index lists these kinds of work under 541613:
- Customer service management consulting services
- Marketing management consulting services
- New product development consulting services
- Sales management consulting services
Read the full definition, including what's excluded, on census.gov.
SBA size standard for 541613
To count as a small business for a contract assigned NAICS 541613, your business must have $19 million or less in average annual receipts. Receipts are averaged over your last five completed fiscal years.
From SBA's table of size standards, effective Mar 17, 2023. Confirm it with SBA's size standards tool before you certify your size.
Who buys marketing consulting services
Agencies that awarded the most under NAICS 541613 over the last three fiscal years, per USAspending.gov:
| Agency | Obligated |
|---|---|
| Office of Procurement Operations | $189.6 million |
| Centers for Disease Control and Prevention | $107.8 million |
| Centers for Medicare and Medicaid Services | $61.5 million |
| Federal Acquisition Service | $55.1 million |
| Department of Veterans Affairs | $52.7 million |
| U.S. Immigration and Customs Enforcement | $46 million |
| Departmental Offices | $44.5 million |
| Department of the Army | $35.9 million |
Open notices right now come from Dept of Defense (1) and Department of Energy (1).
Set-asides on open 541613 contracts
- No set-aside (full and open): 1
- 8(a) sole source: 1
Not sure which set-asides you qualify for? Try the free SBA certification screener, or read set-aside contracts, explained.
Your competition
7,125 businesses with active SAM.gov registrations are rated small under NAICS 541613, most of them in Virginia (795), Florida (738), Texas (660), California (636) and Maryland (517). Look any of them up with the free CAGE code and UEI lookup.
Federal spending under 541613 by year
| Fiscal year | Contract obligations |
|---|---|
| FY2024 | $348.9 million |
| FY2025 | $383.4 million |
| FY2026 | $158.1 million |
| FY2027 (so far) | $-23,161 |
Source: USAspending.gov, all contract awards with this NAICS code. Fiscal years start October 1.
Related NAICS codes
- 541611 Administrative Management and General Management Consulting Services
- 541612 Human Resources Consulting Services
- 541614 Process, Physical Distribution, and Logistics Consulting Services
- 541618 Other Management Consulting Services
- 541620 Environmental Consulting Services
- 541690 Other Scientific and Technical Consulting Services
Frequently asked questions
What is NAICS code 541613?
541613 is the 2022 NAICS code for Marketing Consulting Services. The Census Bureau's index lists work such as customer service management consulting services, marketing management consulting services, new product development consulting services under it. Federal contracting uses the 2022 codes.
What is the SBA size standard for NAICS 541613?
$19 million or less in average annual receipts. A business at or under that is small for contracts assigned this code. The current SBA table took effect Mar 17, 2023.
Are there government contracts for marketing consulting services?
Yes. 2 federal contract opportunities under NAICS 541613 are open on SAM.gov right now. Agencies obligated about $383.4 million under this code in fiscal year 2025, according to USAspending.gov.
How do I add NAICS code 541613 to my SAM.gov registration?
Update your entity registration on SAM.gov and add the code on the Goods and Services page, in the Assertions section. You can list several NAICS codes and mark one as your primary. Changes are free.
Keep going
- Search other NAICS codes by keyword or company
- How to choose NAICS codes for government contracts
- NAICS codes with the most open federal contracts
FedReady is an independent company, not affiliated with SBA, SAM.gov, the Census Bureau or any government agency. Open-contract counts come from SAM.gov and update daily; spending figures come from USAspending.gov.