On this page
- Does SAM.gov cost money?
- Are SAM registration services legit?
- How to spot SAM.gov scam emails and phishing
- Official registration vs. paid service vs. scam
- How to check your registration status yourself
- What to do if you paid or were targeted
- Where to get free help instead
- Next steps
- Frequently asked questions
Yes, SAM.gov registration is free. There is no cost to get a Unique Entity ID (UEI), register your business, or renew your registration each year, and the government never charges a fee to keep your status active. If someone asks you to pay to register, renew, or get "certified" on SAM.gov, they are either selling a service you don't need or running a scam.
Does SAM.gov cost money?
No. The official SAM.gov registration checklist says it plainly: "SAM.gov is FREE to use. There is no charge to get a Unique Entity ID, register your entity, and maintain your entity registration at SAM.gov."
The General Services Administration (GSA), which runs SAM.gov, puts it even more simply: "Registration in SAM.gov is always free."
That covers every step a small business takes:
| What you need | Cost | Who provides it |
|---|---|---|
| Unique Entity ID (UEI) | Free | SAM.gov |
| Full entity registration | Free | SAM.gov |
| Annual renewal and updates | Free | SAM.gov |
| CAGE code | Free | Defense Logistics Agency, through SAM.gov |
| SBA certifications (8(a), HUBZone, WOSB, VetCert) | Free | MySBA Certifications |
Is there a SAM registration renewal fee?
No. You must renew every 365 days to stay active, and renewal is free, just like the first registration. GSA's own guide to updating a registration says there is "NO charge to register or maintain your entity registration record in SAM.gov." Any "renewal fee" or "annual maintenance fee" is a sales pitch or a scam.
Is there a SAM.gov certification?
No. SAM.gov gives your registration a status, active or inactive. It doesn't issue a certificate, and there's nothing to buy. Real certifications, like 8(a), HUBZone, women-owned, or veteran-owned, come from the Small Business Administration (SBA) through MySBA Certifications, and those are free too (women-owned firms can also use an SBA-approved third-party certifier, which may charge a fee, but SBA's own certification is free). See set-aside contracts explained.
Are SAM registration services legit?
Some are legitimate businesses, but none are necessary. The registration form is long, and the stakes feel high, so a whole industry has grown up around it. These businesses fall into three groups:
- Legitimate services. Some firms charge to fill out the forms for you. That's legal, but you're paying for the same free registration you could do yourself. SAM.gov also limits their role: a paid registration service can't hold your Entity Administrator role, only a data entry role. You should always control your own account.
- Misleading services. Some use official-sounding names or wording that makes their fee look required. It isn't.
- Outright scams. These pretend to be SAM.gov, GSA, or another agency to take your money, your bank details, or your identity.
A simple test: if a message implies you must pay to register, renew, or keep your status, it's wrong.
How to spot SAM.gov scam emails and phishing
Watch for these warning signs. Most come straight from alerts by GSA, its Office of Inspector General (OIG), and the Federal Trade Commission (FTC):
- A fee to register, renew, or stay active. SAM.gov never charges. A "renewal fee," "maintenance fee," or "credentialing fee" is fake.
- Urgent expiration warnings with a payment link. Registrations do expire every 365 days, and scammers know it. Renewing is free, so a message that pairs your renewal with a payment is a scam or a sales pitch.
- A "SAM certification" for sale. As covered above, there's no such thing to buy.
- Payment by gift card, cryptocurrency, wire transfer, or payment app. GSA says "The government will not ask you to pay fees using those methods." The FTC adds that only scammers do, because that money is hard to trace and hard to get back.
- Lookalike web addresses. GSA warns about links that use "gov.com or something else close to .gov." Its rule: "If they don't end with .gov, it's not from the government." (That's about SAM.gov and GSA; military buyers use .mil addresses.)
- Requests for personal or bank details outside SAM.gov. GSA says real SAM.gov messages won't ask for personal information anywhere except inside the SAM.gov system.
- Official-looking letters in the mail. The FTC has warned about fake mailed notices telling business owners "it's time to register or renew a business license or trademark," usually with threats of fines. Treat a mailed SAM.gov "renewal notice" the same way.
Official registration vs. paid service vs. scam
| Question | SAM.gov (official) | Paid service | Scam |
|---|---|---|---|
| What does it cost? | Nothing | A fee for optional help | A fee, your data, or both |
| Web address | Ends in .gov | Not .gov | Lookalike, like "gov.com" |
| Who controls your account? | You, as Entity Administrator | You; they get data entry only | They want your login |
| How you pay | You don't | Standard payment methods | Gift card, crypto, wire, or app |
| Says you must pay? | Never | Sometimes implies it | Usually |
How to check your registration status yourself
Don't rely on an email to tell you where you stand. Check directly:
- Go to SAM.gov yourself. Type the address into your browser instead of clicking a link in an email.
- Sign in with Login.gov. You must be signed in to check status. Each person needs their own Login.gov account, so never share your sign-in with anyone, including a paid service.
- Look up your status. Use SAM.gov's status checker (labeled "Check Entity Status" or "Check Registration Status") and enter your UEI or CAGE code. You need a role with your entity to see its status. Or open your Workspace, where your entity registrations are listed with their expiration dates.
Put your expiration date on your calendar. You must renew every 365 days, and while a registration is inactive, no awards or payments can be processed.
One more check: if you had to upload documents to prove your business name and address, legitimate emails about that review come from fsdsupport@gsa.gov, the Federal Service Desk (FSD).
What to do if you paid or were targeted
If you haven't paid, don't reply, click links, or open attachments. The GSA OIG advises checking the sender's actual domain, not just the display name. Verify any unexpected request through contact details you already trust, such as your contracting officer's known email.
If you paid or shared information:
- Call your bank or card issuer right away and report the charge as fraud.
- Secure your accounts. Change your Login.gov password if you shared it, and check who has roles on your SAM.gov entity.
- Save the evidence. Keep the email, including its headers if you can, to attach to your reports.
- Report it to the right places:
| Report to | When |
|---|---|
| Federal Service Desk | Anything involving your SAM.gov registration |
| IC3.gov (FBI) | Fake emails, online fraud, lost money |
| ReportFraud.ftc.gov | Scams and fake government notices |
| GSA OIG hotline | Anyone posing as GSA staff |
Your report matters. Since April 1, 2024, the FTC's Government and Business Impersonation Rule has prohibited falsely posing as a government agency.
Where to get free help instead
You don't need to pay anyone to register. These are free:
- Federal Service Desk (FSD). The official help desk for SAM.gov, at fsd.gov. It also refers U.S. businesses to APEX Accelerators for hands-on help.
- APEX Accelerators. No-cost counseling centers for businesses that want to sell to the government (formerly called PTACs). Find your local center at apexaccelerators.us. A few special events may charge a fee, but the guidance is free.
- SBA resource partners. Small Business Development Centers offer free business consulting and low-cost training, SCORE offers free mentoring, Women's Business Centers are free to low-cost, and Veterans Business Outreach Centers offer free counseling.
- FedReady's guides. Our step-by-step SAM.gov registration guide walks through every section, free. FedReady isn't a government agency, and you don't need us or anyone else to register.
Next steps
Ready to do it yourself? Follow how to register on SAM.gov. If the site itself is new to you, start with what SAM.gov is. Once you're registered, the 90-day plan to win your first federal contract shows what to do next.
Frequently asked questions
Can someone else do my SAM.gov registration for me?
Yes, but keep control of your account. Each person needs their own Login.gov sign-in, and a paid registration service can only have a data entry role, never the Entity Administrator role. Keep that role yourself or give it to someone in your company.
Is it legal for a company to charge for SAM.gov registration?
Yes, companies can charge to help you register, but they can't be your Entity Administrator, and falsely posing as a government agency is illegal under the FTC's Government and Business Impersonation Rule. You never have to pay, because the registration itself is free.
Do I need a notarized letter to register on SAM.gov?
Not for a normal new registration. A notarized letter is only needed to appoint an Entity Administrator in specific cases, such as when the previous administrator has left and no one else has access.
Does a CAGE code cost money?
No. The Defense Logistics Agency assigns CAGE codes at no cost. U.S. businesses that register to bid on contracts get one automatically as part of SAM.gov registration.
How can I tell if an email about my SAM.gov registration is real?
Check the sender's actual email domain, not just the display name. SAM.gov and GSA email ends in .gov, and military email ends in .mil. When in doubt, don't click anything: sign in to SAM.gov directly and check your status there.
Sources
- SAM.gov Entity Registration Checklist, SAM.gov (GSA)
- Registration in SAM.gov is always free (scam warning bulletin), GSA
- Scam alert: scammers impersonating GSA contracting officials target vendors and contractors, GSA Office of Inspector General
- Government impersonators mail fake notices to business owners, Federal Trade Commission
- Impersonation of Government and Businesses Rule, Federal Trade Commission
- Quick Start Guide for Updating Entity Registrations, Federal Service Desk (GSA)
- Entity Administrator Appointment Letter (KB0016652), Federal Service Desk (GSA)
- Entity validation (KB0064315), Federal Service Desk (GSA)
- APEX Accelerators, Department of War
- Resource partners, U.S. Small Business Administration
This guide is general information, not legal or financial advice. Rules and thresholds change, so confirm details on SAM.gov and the official agency sites linked above before you act. FedReady is an independent company and is not affiliated with any government agency.