NAICS 459420: Gift, Novelty, and Souvenir Retailers

Gift, Novelty, and Souvenir Retailers is NAICS code 459420. A business is small under it with $13.5 million or less in average annual receipts. No federal contracts are open under this code right now.

SBA size standard
$13.5 million or less in average annual receipts
Open contracts now
0
Federal spending, FY2025
$71,388
Share won by small businesses
30%
Small businesses registered
444

What NAICS 459420 covers

The Census Bureau's NAICS index lists these kinds of work under 459420:

  • Balloon shops
  • Card shops, greeting
  • Christmas stores
  • Collectible gift shops (e.g., crystal, pewter, porcelain)
  • Craft (except craft supply) stores
  • Curio shops
  • Fruit basket or fruit bouquet stores
  • Gift shops
  • Gift stands, permanent location
  • Greeting card shops
  • Novelty shops
  • Party goods (e.g., paper supplies, decorations, novelties) stores
  • Seasonal and holiday decoration stores
  • Souvenir shops

Read the full definition, including what's excluded, on census.gov.

SBA size standard for 459420

To count as a small business for a contract assigned NAICS 459420, your business must have $13.5 million or less in average annual receipts. Receipts are averaged over your last five completed fiscal years.

From SBA's table of size standards, effective Mar 17, 2023. Confirm it with SBA's size standards tool before you certify your size.

Who buys gift, novelty, and souvenir retailers

Agencies that awarded the most under NAICS 459420 over the last three fiscal years, per USAspending.gov:

AgencyObligated
Department of State$274,123
Bureau of Alcohol, Tobacco, Firearms and Explosives Acquisition and Property Management Division$61,570
Department of the Air Force$42,250
Smithsonian Institution$10,172
Department of the Navy$7,313
National Institutes of Health$6,155
Drug Enforcement Administration$375
Offices, Boards and Divisions$162

Your competition

444 businesses with active SAM.gov registrations are rated small under NAICS 459420, most of them in California (44), Florida (43), Texas (40), Georgia (34) and Virginia (26). Look any of them up with the free CAGE code and UEI lookup.

Small businesses winning 459420 contracts

Firms with 459420 as their primary code and the most federal contract dollars over the last three fiscal years:

Federal spending under 459420 by year

Fiscal yearContract obligations
FY2024$254,238
FY2025$71,388
FY2026$76,493
FY2027 (so far)$0

Source: USAspending.gov, all contract awards with this NAICS code. Fiscal years start October 1.

Related NAICS codes

Frequently asked questions

What is NAICS code 459420?

459420 is the 2022 NAICS code for Gift, Novelty, and Souvenir Retailers. The Census Bureau's index lists work such as balloon shops, card shops, greeting, christmas stores under it. Federal contracting uses the 2022 codes.

What is the SBA size standard for NAICS 459420?

$13.5 million or less in average annual receipts. A business at or under that is small for contracts assigned this code. The current SBA table took effect Mar 17, 2023.

Are there government contracts for gift, novelty, and souvenir retailers?

None are open on SAM.gov right now, but new notices post daily. You can set up a free alert for this code.

How do I add NAICS code 459420 to my SAM.gov registration?

Update your entity registration on SAM.gov and add the code on the Goods and Services page, in the Assertions section. You can list several NAICS codes and mark one as your primary. Changes are free.

Keep going

FedReady is an independent company, not affiliated with SBA, SAM.gov, the Census Bureau or any government agency. Open-contract counts come from SAM.gov and update daily; spending figures come from USAspending.gov.